分类
What are the most important culture differences and elements of intercultural communication that international managers should be aware of and why?3
Bibliography
Gudykunst, W. B. & Kim Y. Y. (1992). Communicating with strangers: An approach to intercultural communication. New York: McGraw Hill, Inc.
Hoecklin L. (1995). Managing Cultural Differences: Strategies for Competitive Advantage. Essex: Addison-Wesley
Hofstede G. (2001). Culture's Consequence. London: Sage Publications.
Trompenaars F. (1993). Riding the Waves of Culture: Understanding Cultural Diversity in Business. London: The Economist Books.
Trompenaars F. and Hampden-Turner C. (1997). Riding the Waves of Culture: Understanding Cultural Diversity in Business. London: Nicholas Brealey